com.au

Landing Page Analysis

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7
Screenshot of com.au
Generated on:
September 11, 2025
Score:
7/100
Audience:
moving
Share on:
Summary
Detailed Analysis
Page Sections
Open Graph
AB Testing

Summary:

0
Messaging
30
Readability
10
Structure
0
Actionability
0
Design
0
Credibility

The landing page is currently inaccessible due to a CAPTCHA verification step, which can be frustrating and a significant barrier for potential users. The message is purely functional, with no attempt to retain user engagement or communicate the brand's value proposition. This kind of introduction is off-putting and doesn't prioritize user experience, potentially driving users away before they see any actual content. Contact information, visuals, and branding are absent, causing loss of credibility and opportunity for connection with the audience.

Main Recommendations:
  • Remove the excessive security step on the landing page or place it later in the process.
  • Include a fallback or redirect to a more informative page to engage users while they verify.
  • Use branding and messaging even on verification pages to engage users.