hey.com

Landing Page Analysis

Gmail, Outlook, and Apple got complacent and took their eye off the ball. Then along came HEY.

88
Screenshot of hey.com
Generated on:
February 4, 2025
Score:
88/100
Share on:
Summary
Detailed Analysis
Page Sections
Open Graph
AB Testing

Summary:

75
Messaging
85
Readability
85
Structure
80
Actionability
80
Design
100
Credibility

The landing page is visually appealing with vibrant colors and a focused message. The main headline, "We finally fixed your email + calendar!", is bold and clear but lacks specificity about unique features initially.

The use of testimonials is strong, providing social proof and credibility with recognizable names. However, it leans too much on critique of competitors without initially showcasing what actually makes HEY different.

Visual elements are generally well-aligned, and colorful typography stands out. However, the consistency falters a bit in terms of the wildly varied tone between sections and using too many colors for text headings.

CTAs are consistent and widely distributed throughout the page, enhancing actionability. But more specific, action-oriented language in the CTAs would strengthen its impact.

Overall, it's a good site but could use refinement to better show its unique value upfront and maintain a more consistent tone and hierarchy.

Main Recommendations:
  • Emphasize specific features of the product in the hero section.
  • Refine CTA language to make it more action-oriented.
  • Reduce the variety of font colors in headings for a more cohesive look.