Made with Framer
This landing page for Eliana Naranjo has a serene aesthetic but misses the mark in several critical areas.
While it tries to communicate her energy healing services, the clarity of messaging and the logical flow are lacking. The value proposition is unclear at first glance, and there's a heavy reliance on vague language, which dilutes the core message. The tone attempts to be calming but ends up being too generic and fails to establish a strong connection with the audience.
The design elements are harmonious, yet the visual hierarchy is weak. Headings and CTAs don’t stand out enough, causing the main actions and information to be less prominent. The consistency in style is commendable, but the lack of compelling imagery and a busy background pattern detracts rather than enhances. Additionally, the CTA buttons and text are not exciting or urgent, failing to drive immediate user action.
Moreover, crucial credibility elements like contact information and extensive social proof are missing, which undermines trust. The testimonial provided is helpful but insufficient on its own.