dedering.de

Landing Page Analysis

büro für gestaltung dedering - Agentur für Internetgestaltung und Grafikdesign in Berlin. Webdesign für Internetseiten von der Konzeption bis zur Umsetzung.

41
Screenshot of dedering.de
Generated on:
January 30, 2025
Score:
41/100
Audience:
marketingfachleute im Bereich kultur und Forschung
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Summary
Detailed Analysis
Page Sections
Open Graph
AB Testing

Summary:

40
Messaging
60
Readability
30
Structure
30
Actionability
40
Design
30
Credibility

The page makes an initial attempt to capture attention by highlighting long-standing experience in internet design since 2003, which is commendable. However, the delivery is marred by several issues. The main message in the image is not sufficiently engaging or clear, and it lacks a strong call to action. The hero image feels disconnected from the rest of the content, not clearly supporting the narrative about design and technology. Meanwhile, the typography and layout feel a bit bland due to lack of variation, and the cookie consent banner is incredibly intrusive, eating into valuable real estate without blending into the design. Simply put, the page needs to work on offering a more coherent and enticing narrative connected with strong visuals.

Main Recommendations:
  • Improve visual hierarchy by differentiating fonts and font sizes.
  • Integrate visual elements that reflect design expertise and creativity.
  • Refine the call to action to be more compelling and positioned prominently.